“We suffer”, said Seneca, “more often in imagination than in reality.” The Stoic philosopher could have been talking about the generations. Members of Gen Z, born between 1997 and 2012, say that ...

Ghosted on dating apps, rejected by colleges and passed over for jobs — rejection isn’t fleeting for Gen Z. In fact, it’s becoming a defining feature of their collective identity. As young adults come ...

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Babies born in the new year, and for the 14 years following, will make up the newest generation: Generation Beta. Its members will explore new digital landscapes, many of which we likely can't fathom ...

As if business owners didn’t have enough generations to decipher and market to, there’s another generation being added to the mix. Meet Generation C (Gen C)—also known as Generation Covid. Molded by ...

So many people claim that Gen Z is the laziest generation ever. While it might seem like just an opinion, there is some data that could suggest it’s actually a fact, including how much time this ...

Younger generations have been dismissed as "gullible" for decades – but is there something about Gen Z that makes them the "most gullible" generation of all? A recent Politico article made a case for ...

With the start of a new year on Jan. 1, 2025, comes the emergence of a new generation. 2025 marks the end of Generation Alpha and the start of Generation Beta, a cohort that will include all ...

Babies born in the year 2025 will begin the newest generation – Generation Beta. Following Generation Alpha (2010 to 2024), Gen Beta will comprise a new group of kids born between 2025 and 2039. The ...

Gen Z are often portrayed as the most vocal generation – confident in speaking up about issues that matter and unafraid to make their voices heard. But among younger Gen Z, something unexpected is ...

It's often said that Generation X (people born between 1965 and 1980) are the forgotten generation who don't get any attention. But that's about to change, as people are finally talking about Gen Xers ...

While it continues facing workplace stereotypes of laziness, Generation Z has emerged as the loneliest age demographic on the job, a new study finds. Roughly 38 percent of Gen Zers reported feeling ...