The putter market has been in an interesting battle over “zero torque” the last couple of years. With the booming popularity of LAB Golf on Tour and at retail, Odyssey coming in hot with its Square 2 ...

L.A.B. Golf was the first putter company to venture into the zero-torque movement, with the DF3 as one of its most popular models. Other companies are following their lead. Golf innovation can be a ...

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The thought of spending nearly $1500 for custom-fit putter can cause quite the sticker shock. After all, despite being the club players hit the most number of shots with in a round, putters are rarely ...

This week, L.A.B. Golf announced they are selling a majority stake in their company to an investment firm, valuing the company at $200 million. If you don’t know them by name, you have probably seen ...