While reading one of the new higher-education-business magazines that seem to have sprung up like weeds in the past few years, I came across two articles that made me want to reach for a figurative ...

While most of the debate over artificial-intelligence technology at colleges centers on the classroom, there’s another hotbed of AI adoption on many campuses — the marketing and communications office.

Many colleges have found it beneficial to increase digital marketing efforts during this time, including paid search and paid social, to effectively target the specific audiences they need to reach.

Departments and programs across the College of Arts and Sciences use mass email communications and marketing for various communication goals. Email can be sent to internal audiences (UAB employees and ...

Are you a print subscriber? Activate your account. By Brian Bonilla - 49 min 9 sec ago By Jack Neff - 1 hour 49 min ago By James Levy - 3 hours 19 min ago By Gillian Follett - 3 hours 19 min ago By ...

Opinions expressed by Entrepreneur contributors are their own. College students are geared up for the fall semester, and entrepreneurs everywhere are trying to grab their fleeting attention. They’re ...

Colleges and universities in both the United States and Canada have a mental health problem. According to a recent report by the Council of Ontario Universities in Canada, the number of students on ...

A professional marketing college is to be the first of its kind to offer a wide range of marketing qualifications in Scotland. Cambridge Marketing Colleges is opening a centre in Glasgow later this ...