Making your online content and social media profiles accessible to the majority of people stumbling across your posts is an intentional practice. From Instagram and Twitter photo descriptions to ...

Want to make your social profiles accessible, too? Don't forget about the memes. Credit: Shutterstock / Photo Melon, Antonio Guillem The meme economy rarely falters, and as the impetus for much of our ...

Alt text is a short written description of an image that describes the appearance, content and/or function of an image. Screen readers read the alt text aloud to website visitors, allowing them to ...

Twitter has had the ability to add alt text to your images for years, but if you don’t use a screen reader, you probably weren’t able to read what anybody else’s alt text says. Recently, though, the ...

One of the most powerful ways we can improve the accessibility of our website is the creation of alternative text for images. Alternative text, or alt text, is a concise text description conveying the ...

In a Google Search Off the Record podcast, Google’s Lizzi Sassman and John Mueller discussed writing alt text and share the thought process behind exceptional alt text. The subsequent conversation ...

A behind-the-scenes blog about research methods at Pew Research Center. For our latest findings, visit pewresearch.org. In recent years, Pew Research Center has been thinking more intentionally about ...

In a Google Office-hours hangout, Google’s John Mueller answered a question about how to use alt text for SEO. Along the way he dispelled the idea that there is a 16 word limitation on alt text and ...

Alternative text, or "alt text", is a written description of the visual content in an image. It is typically one or two sentences long, and should convey any important visual information. For example, ...