Whether you realize it or not, you have a personal brand, says social entrepreneur Marcos Salazar — and you have the power to shape what it is. Here's how you can create a brand that captures who you are, who you’d like to be and how you want to make an impact on the world. Watch more from The Way We Work here: http://t.ted.com/607H5dV [Made possible with the support of Upwork] | TED