Did you know that cognitive bias quietly shapes many of the decisions made in accounting and finance, often without professionals realising it? 🤔 This episode explores what cognitive bias is and how it may affect your financial decision-making processes. Key learnings include: - Why cognitive bias exists and when it becomes a professional risk - How common biases affect financial judgment - The ethical consequences of bias in accounting and finance - How organisational culture can reduce or rei
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Consumer Psychology Anchoring Bias: Definition and ExamplesAnchoring bias is a cognitive bias where people rely too heavily on the first piece of information they receive—the “anchor”—when making decisions. Dr SARANYA JAIKUMAR Educational Psychologist Become my student - Link in bio | Dr Saranya Jaikumar videos
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